The Corporate Design is the visible, graphically delineated, part of the Corporate Identity and it provides the basis for the visual appearance of the company in the public eye. Essential components of the Corporate Design are the company logo, typography and colours.

As the Corporate Design is an integral part of the Corporate Identity, it should not merely be taken on board, it should be presented in way that is effective and unmistakable. To do this, we thoroughly examine the company itself along with the environment in which it works.

Each solution that we develop must pass the simulated practice test. We test its deployment in all the conceivable forms of communication media and use market research to evaluate its reception among various target groups.